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Lighting Trends in Corporate Events
Event design is made up of many small details that all work together to connect the theme. Lighting is one of those details that cannot be ignored. It’s one of the easiest ways to set the mood for an event and instantly immerse everyone in the atmosphere. You can use lighting in event design to make the event more exciting, more calm, more professional, more youthful etc… Here are some of the trendiest ways to light up a corporate event right now.
Make Use of Gobo Lights to Focus Your Message in the Event Design
A gobo light is a type of spotlight that shines through a stencil. This turns the light into a lighted message or symbol on whatever backdrop you point it at. So, you can put the company name or logo, the event slogan, or anything else you want on a wall, the stage backdrop, the ceiling, and so on. This is a great way to bring in the event’s logo design without permanently changing anything about a rented venue, and without spending a lot on promo materials. It also adds some flow and energy to your event, because a gobo can be quickly swung around to point elsewhere.
Coordinate Lighting with Music and Other Sensory Details of the Event Design
One trend in corporate lighting right now is to turn the lights into a show. Dramatic light shows that have moving lights in time to a song, or lights that change color as the energy of the event transforms, are all part of keeping people engaged and interested in what is going on. It can be costly to have a lighting designer create a full show for an event, but the effect can make all the difference. Having a lighting change during a countdown for an award, for example, is a great way to create a sense of suspense. Having lighting that moves around to spotlight different areas of the banquet space can make everyone feel like a VIP.
Focus Attention with a Fully Lit Stage Area
If you are designing an event around a traditional stage, it’s easy to just toss a wash of lighting across the entire stage. Just make sure all the lighting overlaps, and you won’t have any dark spots – easy. But did you know that lighting can create the illusion of a stage area even when you don’t have one? If you want your event in a trendy loft, or on a rooftop, and there is no stage for the speaker, lighting can help. You can transform any open area into a faux-stage just by washing the area in color and light.
Pittsburgh Event Lighting is a full-service lighting production company that serves Pittsburgh and Western PA. We believe that your event should be handled with great care, precision, and planning. Our years of experience, state of the art equipment, and knowledge of the lighting industry set us apart from the competition. If you would like to book an event or would like additional information, please feel free to contact us at 412.379.3907 or visit http://pittsburgheventlighting.com
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